Saucony x Distance - Running Home

Here's a look at a deeply personal and transformative project I initiated last year with the help of Natasha Drouhin and DISTANCE, supported by Saucony and Michel SCHOENY.

The storyline follows me through my reflections, preparation and running of the NYC Marathon - my first ever marathon, and a special sort of homecoming. The super talented and wonderfully patient Camille Joonnekindt did an incredible job with the filming and editing.

Alongside Natasha, I imagined the three-episode storyboard that was reflective of my journey through the marathon process. Episode I is life-style oriented, Episode II is about training, and Episode III depicts my arrival in New York and the marathon. The ensemble expresses a down to earth, accessible position with undertones of aspiration. The band is intentionally shown as slipping fluidly into both my daily life and training regimen, providing comfort and performance around the clock. I scripted the poetry and performed the voiceover for all three episodes which are uploaded below, and hosted here on Instagram: Ep I - Ep II - Ep III

(Additionally, I crafted the storytelling copy for social).